Georgia Moon Peach, 75 cl

Despite the fact that Georgia Moon counts itself among Heaven Hill’s Corn Whiskey Portfolio, it's hard to take one look at it and not think one thing: moonshine. I mean, just look at it, for goodness sake. The folksy mason jar adorned with typeface that’s designed specifically to appear hand-written; the paper label that looks like it’s made out of a 1950s shopping bag... It’s called Georgia Moon, people - it’s hardly subtle. It’s almost as if Heaven Hill Distilleries are very much trying to appeal to a market that delights in quaint notions of authenticity and manufactured modesty.